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Features of SEO Friendly Website Design

Features Of SEO Friendly Website Design

Website design is an essential part of promoting your business. You must design a striking and appealing website which should catch the attention of its target audience. While it is important to impress your visitors, it is equally important to impress search engines. Now the question arises what are the things that make websites search engine friendly. This article discusses features of SEO friendly website design.

1) Flash pages should not be included in the website because search engine does not read flash pages. Also if you include flash pages in your website then it takes too much time to load.

2) To make SEO friendly website, make sure that you don’t use image links, use textual links instead. Text links should be used to link out all important web pages since spiders of the search engines likes to read text links more.

3) You should use standard HTML while designing your website since some software like dreamweaver, FrontPage and WYSIWYG editor add some unnecessary scripting codes. This makes the design of the page larger and become hard to crawl. This sometime leads to the search engine not reading a few codes thereby not indexing the web page properly.

4) It is best to use CSS style sheet and Java Script while developing the website. This helps in reducing the web page size and hence does not take much download time. It also helps in better indexing of your web pages and thus boosts rankings.

5) In your Search Engine Optimization friendly website try not to use frames because some search engines cannot read text within frames. Instead, you must create separate pages.

6) If you are designing an eCommerce website to sell various products, ensure there is enough room to accommodate product descriptions. Without keyword rich product description, you cannot call your website SEO friendly.

7) Make sure that all important website images have an alt attribute. This is because search engines crawl text and cannot see images.

8) Content should be relevant, informative, unique and keyword rich because content of your website makes a great impact on the visitors.

9) Design a clear and crisp navigation that tells the user what is where. In just 3 clicks the user should be able to find relevant information. If it takes too much time to browse or navigate then customers will lose interest in your website.

10) Search engines pay attention to page headlines more than rest of the web page. Thus you should put keywords in the page headlines.

11) To make each web page seo friendly, include titles and description tags with keywords in order to describe the contents of the web page. The word count of title should not be greater than 70 characters and the description tag should be between 150 to 200 characters.

12) Make sure your website URL is also optimized. This means that there should be no special characters in the url like the ones in dynamic pages. Also, try and use keywords in the url for best results.

Hint :- Creating websites using wordpress software (FREE) can bring dramatic results in your seo efforts. If you are unsure of how to create one, just visit some free outsourcing sites like scriptlance.com or rentacoder.com and create a project to design your site with wordpress. There are thousands of website designers who would create a wonderful site for very minimum fees.

Alternatively you can also try the latest web designing software called as xsitepro, it works on windows and is very easy to use as well.

 

February 2012
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